Switch Off Engine by Harry Pearce
Today Pentagram partner Harry Pearce takes a warning sign from the depths of the car world and reuses it to create a messages that instructs us to step away from our vehicles and go by foot instead.
“The visual language of obedience demands our attention and compliance,” says Harry. “Maybe the car industry should follow its own rules.”
London motorists spent an average of 82 hours stuck in traffic last year. That’s 82 hours in a smoke-spewing, soul-crushing box on wheels that could’ve been spent doing something better. Like walking.
The days are getting longer, the weather is getting warmer and the idea of walking to work is back on the cards for many of us. Walk to Work Week is happening in the UK between the 12-16 May. Sign up and put your best foot forward.
Join the world’s biggest celebration of our brilliant planet and sign up for Earth Hour on 29 March at 8.30 pm.
You can buy this poster from Easyart as an A2 print (59 x 42 cm) on sustainably-sourced paper using water-based inks for £14.95. Please follow the link to be taken to the Easy Art site. Proceeds go to the Do The Green Thing charity to help sustain the service we provide.