Windows by Hudson-Powell
London design agency Hudson-Powell have crafted a brilliant piece of browser-based wordplay, inspiring a generation of internet addicts to disconnect our screens and connect with our surroundings.
“Most of us feel the slow pull of technology. Screens filled with other people’s wonderfully exciting lives and photos of exotic places are increasingly more than just a distraction, drawing us away from what’s actually around us,” says Jody. “Our poster simply says shut some pixel windows and enjoy the real world, the one that smells a bit funny. #nofilter”
Britons are glued to a screen for nine hours a day and spend more time online than any other nation. But what is the carbon cost of our digital addictions? Given that a single Google search is the same as driving a car three inches, it adds up pretty quickly over time.
Head over to TimeOut and make some weekend plans in your city that don’t involve being plugged in or powered up.
Join the world’s biggest celebration of our brilliant planet and sign up for Earth Hour on 29 March at 8.30 pm.
You can buy this poster from Easyart as an A2 print (59 x 42 cm) on sustainably-sourced paper using water-based inks for £14.95. Please follow the link to be taken to the Easy Art site. Proceeds go to the Do The Green Thing charity to help sustain the service we provide.